Market Research and Analysis Tools

Factiva is owned by Dow Jones & Company. It is at factiva.com, factiva.ca, factiva.co.uk, and factiva.in. It is a news aggregator of content from both free and fee sources, and provides searching, alerting, sharing, and other services. Over 28,000 sources are available through Factiva, including newswires, newspapers, journals, magazines, television and radio transcripts, websites and Reuters pictures.
Factiva can be searched without a membership, but it’s not possible to drill down. A free, one week trial membership is available.  Membership is $69 per year, plus $2.95 per document or picture viewed. Alerts can be added for $9.95 per month.

Hoover's, Inc. (hoovers.com) is a business research company that provides proprietary business information on U.S. and foreign companies and industries through the Internet, data feeds, wireless devices, and co-branding agreements with other online services. It was founded in 1990, and has had an online presence since 1993. It is a subsidiary of Dun and Bradstreet.
Hoover’s maintains and in-house database of 66 million companies and 85 million people using an editorial staff of industry experts. Subscribers, who pay $75/month support the company, however non-subscribers are able to buy individual company reports for $69, or a single industry report for $129.

Forrester Research is an independent technology and market research company that provides information on how technology impacts business and consumers.  The company was founded in 1983 in Cambridge, Massachusetts by George Forrester Colony, now the CEO and Chairman of the Board.
Forrester maintains an online database of reports and white papers on extremely wide variety of up-to-the minute business topics. Reports can be purchased individually.



Gartner, Inc. (formerly Gartner Group), is an information technology research and advisory firm headquartered in Stamford, Conn. The company was founded in 1979 by Gideon Gartner. Originally a private company, the Gartner Group was launched publicly in the 1980s.  In 2001, the name was simplified to Gartner, Inc.
Gartner provides research, contract review, IT key metrics data, and peer networking on virtually any area of IT.

International Data Group (IDG) is an online media, events and conferences, print publishing, lead-generation, global marketing solutions, market research and venture capital organization based in Framingham, Mass. IDG evolved from International Data Corporation (IDC), which was founded in 1964 by Patrick J. McGovern. IDC is now a subsidiary of IDG. IDG publishes over 300 magazines in 85 countries and their five global publication product lines — Computerworld/InfoWorld, CIO, Macworld, Network World, and PC World — account for more than 175 of these titles. IDG has remained a private company.